i⋅con⋅ic/aɪˈkɒnɪk/Spelled Pronunciation [ahy-kon-ik] adjective

1. of, pertaining to, or characteristic of an icon.
2. Art. (of statues, portraits, etc.) executed according to a convention or tradition.
Also, i⋅con⋅i⋅cal.

Iconic Architecture and Design. Have you heard of them? Allow me to make an introduction. Karen Shakman and Kelli Berry have partnered to form the company Iconic Architecture and Design, LLC. January 1, 2010 is our official start date, however we already have four or five projects in the pipeline.

Karen hails from Brazil and holds her architectural license both here in Arizona and in Brazil. I am from the south, so I am pretty sure that makes us a multicultural firm.

Our firm will focus on health care, as I have been working in that market for over thirty years and Karen is in the process of obtaining her masters in health care design and systems from ASU. We utilize evidenced based design, and constantly track the latest technologies for our clients.

There is no doubt this past year has been tough. However, we have used our time wisely in making new connections and forming new relationships, training and retraining in pertinent areas of expertise. For example I am ASHE certified. For any of you hospital engineers, I’m sure you understand the meaning and commitment that certification involves. Karen is LEED AP, and as we know if you have studied for or taken the test, it is not an easy task. She passed it the first time.

I am tasked with marketing and business development, as well as design, project management and general business processes. Karen will head up the architectural end of the deal. And she is brilliant. We have both gathered a rich pool of strategic partners who can support us in the areas where and when necessary, thereby controlling overhead resulting in reasonable fees for our clients. We plan to grow at a manageable pace to ensure the best possible client response and design. We will be advocates and an extension of larger architectural firms to provide outsourced services for TI’s and for smaller projects handled within the Iconic firm. It’s not a new plan, just a plan implemented by responsible, experienced folks, who really care about their clients and the end result.

I am attaching some virtual renderings executed by Gessler Design,(a very talented guy), of a couple of the projects we have in the works. Take a peek, oooooooo and aaahhhh and let’s all get ready for a fabulous Christmas and Excellent New Year!

www.iconicarchitectureanddesign.com

http://iconicarchitectureanddesign.wordpress.com